ITO BRAND KIT ============= LOGO The Itô wordmark is set in a high-contrast serif. Its circumflex is the distinctive symbol: keep it visible and use Clay (#C65D3B). The wordmark should remain Ink (#15140F) on Paper (#F3EFE7) or a transparent background. Do not outline, skew, recolor, or attach a tagline directly to the logo. SYMBOL Use the standalone circumflex as the compact mark, favicon, or avatar. Keep clear space around it. A useful minimum is the height of the lowercase t. COLORS Paper #F3EFE7 Ink #15140F Stone #8A857A Clay #C65D3B TYPE Display: Instrument Serif (fallbacks: Iowan Old Style, Baskerville, Georgia) Body: DM Sans (fallback: Helvetica Neue, sans-serif) Labels: DM Mono (fallback: SFMono-Regular, Consolas, monospace) FILES ito-wordmark.svg Transparent vector wordmark ito-wordmark-paper.svg Wordmark on Paper ito-symbol.svg Standalone circumflex vector ito-favicon.svg Compact wordmark favicon ito-avatar.svg Square social profile vector ito-social-card.svg 1200 x 630 social sharing image ito-linkedin-banner.svg 1584 x 396 profile banner ito-brand-board.svg One-page visual identity reference PNG files Ready-to-upload raster versions